ANTOR Meets the Media
EZY launched with the highly successful “ANTOR Meets the Media” event; a virtual networking event for 150+ media, 17 exhibitor stands and individual meeting rooms for 1 to 1 meetings and press conferences. The event has included full event management, which many of our clients use. The Networking Café was used for casual chats and the auditorium for welcome and farewell speeches.
The tailor-made platform customisation features such as 3D stand design, allowed hosts to bring their own branding and style to their event. Furthermore, to boost connectivity, EZY’s multifaceted platform lets attendees interact with multiple hosts through quizzes, presentations, product launches and demos. Hosts could encourage guest engagement through a prize draw including shopping vouchers, local wines, chocolates, goodie bags and even fam trip places.
Insightful analytics were delivered post-event in an in-depth report which showed who attended, what guests found interesting, where they visited, and what they viewed and downloaded.
Finally, EZY ensured that the event ran smoothly with a technical support team on-hand in the virtual help-desk from set-up to end to answer questions as they arose. The team were there to educate and help users understand every element of the new platform, making the daunting online world of virtual events an EZY affair.
Due to popularity with the media, further events were held in 2021 including a hybrid event that allowed over 70 media to meet with 16 destinations, meaning that it did not matter if they could not attend the live event. Following the first event, ANTOR has held a further 12 events on the EZY Virtual Events platform and 8 regular market updates, 24 destination webinars, 15 keynote speakers in the EZY Virtual office.
In December 2021 ANTOR hit the road for their first hybrid roadshow, heading to Manchester, Glasgow, and Belfast, and concluding with a fully virtual day. ANTOR used EZY Virtual Events to create hybrid events to ensure that all members were able to participate, no matter their location in the world. Finland participated in each live event virtually, and the Seychelles joined them in Belfast, live from the island!
Despite attending virtually, they were still able to meet with all the live guests from the travel trade and media in each location. This has proved invaluable for ANTOR, instilling confidence in members that if they cannot attend in person, whether it’s because they are based abroad or for last minute emergencies, they still have the opportunity to take full advantage of all ANTOR events.
Event organiser, Tracey Poggio, Chairman of, ANTOR, commented after the 6 hour event “The EZY system allows us to continue face to face marketing and networking in a safe and convenient way. An essential tool to keep business flowing.”
The Tourism Society has used their virtual office with great success since its launch in 2020, providing a regular space where members can get together for Think Tanks, both for general discussions and networking, as well as events with established guest speakers.
At some point, these Think Tanks took place weekly and evolved onto a series of thought leaders in tourism lectures. This has been extremely beneficial to the Tourism Society who have members based across the UK and overseas, who can now regularly attend events and catch up with their fellow members. The virtual office has also been the location of numerous board meetings, and their 2020 and 2021 AGMs.